The Borderlands Series in Retrospect: Actually Mostly Bullshit

Borderlands is a computer game series that is in many ways symptomatic of the 'malaise of modern gaming' (which is not 100% true and therefore a theory) especially considering how style has trumped substance (which is a problem modern gaming shares with many other modern things). The gist of a Borderlands game is:

It is a first person shooter set on a richy detailed, busted cyberpunk/post-apocalyptic wasteland/junkyard alien planet with cool monsters and villainous humans and it's also a bit of an RPG (because those are hot right now) in that you have experience points, skills, and criticals (and also a vast, grim, and forboding numerical grind). All weapons and equipment are randomly generated with varying stats, there are multiple protagonists with different powers, persistent account wide bonuses, and a variety of challenges and accomplishments. Also the series likes to use hit songs in advertising as well as in-game!

All of this, and it's arguably less fun than even Doom 1 or 2, which are a million times less complex or intricate. To my mind the Borderlands series is a perfect example of the pretty, lifeless, grindy, downright boring and chore-like video games proliferating in 'serious' gaming. I finished the first game a couple of times (to my eternal discredit) and only played around 8 hours of Borderlands 2 (so far I haven't gotten a single interesting weapon and the fights haven't been fun). So the most important things in FPS games, the guns, are randomized. Generally the randomized guns are excessively useless. The inventory system is yet another terrible console/PC crossover abortion, so good luck selling the random loot guns the game is stingy about dropping.

Let's Talk About Mental Health, But Let's Not Say Anything Meaningful About It

End the stigma. End the persecution. End the long decades of rotting lives at the bottom being forgotten and ignored. But whatever you do, don't point out how mental health has been adversely affected by the modern world, because that's where we make our profits. Let's not stigmatize the status-obsessesed, the oversharers, the internet addicts, sociopaths, borderline sociopaths, the narcissists, the identity fetishists... in short let's just change the perception by stating that it's not the ill person's fault they're ill, and give them a modicum of respect, and continue on our deranged way. Some day we'll all be mentally ill, if we aren't already.

So let's have a mental health awareness month, a couple corporate-backed mental health awareness movements every year, some nice infographics, some nice ads, some good progressive and compassionate copy. Let's take some real steps, let's end the crisis before it gets worse, or at least make a pretty big deal about acknowledging it. Just let's not pry into where it's coming from, or why more people than ever are getting ill. Keep condemning the suicides and the silence. Don't look over there at the causes: that way lies madness.

Poverty, mental illness, illiteracy, substance addiction, lifestyle addiction, non-normative sexuality (itself a freaky frontier that's easy to support especially if you want nothing to do with it but want to appear a progressive and compassionate person), and  megatons of other stuff. It's no longer anybody's fault. Those who declare it a function of individual responsibility, as well as those who declare it a function of societal responsibility, are entrenched in ideology. The truth is far simpler than anyone wants to acknowledge: they're all Bad Things. Mental illness is just a Bad Thing, that needs Attention, and requires Awareness. The problem is that mental illness not photogenic. It doesn't respond well to attention. It's really, really ugly and it's got deep roots and deeper pockets.

Health in general in decline. Increased incidences of diseases of affluence, first world problems like anxiety, a weakening breed finding new ways to pity itself. Dementia rears its ugly head. Cancer from years of worry-free high-living catching up to us. The natural, polluted world with its natural conclusions. Let's keep consuming so the economy doesn't falter. Let's not ask questions. Let's never wake up from our nightmare as it gets darker and darker.

People are less mindful than ever. Overconnected to everything via the internet. Bombarded with images of opulence and excess that they will never know, for which they are programmed to have an insatiable lust. Lost in meaninglessness, with false meaningfulness leading them astray. Conditioned to worship at the altar of Mammon. Real vs. VR. Terrorism vs War. Inequality is Solved. Internet sickness. Quality of Life. 12 Steps to a Better You. Fired by Text Message. 10 Cute Cats That Will Cure Your Blues. The Babylon System is winning, the world is changing, nobody seems to give a shit. Money rules everything, people with money call the shots, and most people believe their half-truths. Meanwhile a million unchecked distractions clamor for everyone's attention, and the individual (despite the hype of optimists) has never felt so insignificant in a world of Social Networks, Big Ideas, and Batshit Maniacs. There's no fucking respect, I'll tell ya.

In my opinion it's no mystery why people are getting all fucked up and sick. They can't police their own thoughts, they can't control their government and corporate sanctioned addictions to legal substances and activities, they can't escape without losing their future. People are generally more separated by technology than they are brought together by it. A whole generation is living a shitty, loveless, poor existence wrought by their elders and blamed on them – and I'm sure they'll turn out fine and well-adjusted despite this, but they take a sickening amount of shit from a world so unfair it's parodic. Suicides everywhere... a sinking quality of life, urban hellscapes, the decline of the natural world and a bunch of insane technofucks claiming we should divorce ourselves further from our roots, as if our current divergence isn't at least partly at fault for the insane clusterfuck we've wandered into. Jargon rules the day, but it never saved one life.

And the isolation. Alone in a sea of identity, tired of the cult of identity, feeling like nobody and nothing and stumbling through a life ruled by the pleasures of others and the whims of the greedy, powerful, and detached. Faces are masks, genuine humanity is in decline and retreating to the quiet places. Hope is dying along with mental healthiness. There is nobody to talk to, but everyone wants to speak out about how it isn't shameful to be mentally ill. Of course not, but the cure isn't in reinforcing the status quo, just like how all the cures to all of what ails us as a species are not in keeping things comfortably similar to 'how it is'. We don't want to look into what's harming us, like the obstinate addicts we are. Maybe things seem worse than they are, maybe I'm a shitty blogger and an alarmist, but things're bad enough and breeding vast populations of stunted narcissistic sociopaths incapable of human emotion or connection – populations in all age groups, not just the young tech-savvy millenials who already have tons of opprobrium piled onto them coupled with an increasingly grim outlook.

The world is increasingly soulless and irreal. Appearances have replaced qualities. Abandon all hope, because nobody gives a shit anymore. The pressure to succeed can only be met by dishonesty and combativeness, the competition is severe, the world is at the edge. Don't ask any questions. Don't step out of line. Don't live - exist. Just repost the memes, make those donations happen, and keep ignoring the people you know who are sinking, the people you pass on the street who are already sunk... keep your eyes on the newsfeed. Let the internet do the good works for you. This is the least self-aware era and it needs to be ripped violently in half by a comprehensive, blood-thirsty, no-prisoners satire before we destroy everything of value and premise our future on misery, ignorance, and disgust. The time to wake up is fast approaching, and a world of comatose automatons will greet it with indifference.

The Verge of Uncanny Valley

Facebook but with a dislike button. Twitter but you get to throw tweets into a virtual shredder and retweet the results. Youtube but comments cannot be prohibited and confer privileges based on amount of likes or coherent length. More review systems and as much user based content as possible, and also there must be media sensationalism. Soundcloud but with a built in editor and sampler, and a healthy amount of effects. Reddit but with upvote XP systems. RPG social media events, with PR interlacing and exciting, meaningful marketing opportunities. Viral IRL games arrays, spanning years and maybe even decades. Pure madness. The distance from one to another is growing, and getting in the middle is the biggest business of all; get in on the ground floor of the first business to dictate human thought, which will be bought by Google for billions. Log in and meet the new gods. There's an app for that. Material world a quaint place peopled by the offline troglodytes, infants, and the non-digital elderly.

Deeper into the collective subconsciousness all the while assured of individuality and rugged independence. Too good to give it up and too obviously fucked up to care. Living in the shadows of an ever-twitching and surreal world. Spastic shadows and half-formed exclamations. People who can't take jokes and people who can't stop making them, both uniting to ruin the moment. Uneasy words from agitated people. More data every second than can be processed in a human lifetime. Everything is under control, believe us. There is a number too big to fit into the known universe, and we are chasing it for no other reason than to crowd ourselves out. We are edging towards an eternal dream state, towards a hyped self destruction, into the darkness of the final delusions.

Pretentious shit from idiots, too, and pretty much absolutely as far as the eye can see or ear can hear. Why won't the voices stop, right? They don't appear to even consider your objections for a moment before saying some other thing, or a thing related to it logically. Or is it the appearance of logic, worn as a cloak over a disingenuous appeal to base instinct? Then, to add injury to insult, other voices begin to chatter nonstop about the things the first order voices said. A chorus grows in the uncanny valley of the present, a maelstrom of misinformation and ignorance grows and risks everything and stupefies the remainder. Dangerous ideas curl in the air like toxic smoke. Plumes of oil, plastic, radiation and particulates in the air will sustain the next apex lifeform... our Frankenstein will sail among the stars and tell exaggerated tales about its creators.

Modern Tips for Investing your Identity

These days its not good enough to just exist and passively consume media. I mean, it is, if you exist in the lower tiers of society and not at all online. Even then you'll have to be around people who are either careless or completely uncool... what I am saying is its impossible if you care at all about your image. People will treat you differently based on your projected identity, and perhaps most importantly of all, in the absence of an identity you will be assigned one. People aren't often too kind when assigning you an identity, unless... many factors can intercede in your favor or your detriment.

Escape is unlikely. People who run from identity find themselves cornered and unmarketable to other human beings. No mass movement exists of people who spurn identity as an outdated, noxious concept. Individualism is still in vogue, denying it, even to the least aware person, will mark you as abnormal and potentially dangerous. On the other hand, lots of people get very invested in their identities, to the point where even the dumbest person can see they've taken it too far and judge them for it. With identity comes conflict, and identity fetishism, and a lack of real personal constitution – look at everybody who identifies as anything, too much. They're as odd and bland as the people who want no identity affixed to their name.

What is important is to have something outside of yourself to identify with. Not all identity can come from within, even if the best and most trustworthy kind cannot be bought. Hobbies, interests, activities, talents, peculiarities all are good starting points. Anything but the basic job/field of study/consumption habits can augment the identity you might have (or have not) developed since you were born. As soon as you start falling into the void of identity via consumption, or the chasm of applying various identities to see which you prefer... it becomes quite apparent to others that you are not comfortable enough with yourself.

It's tempting to say that experimenting with identity is something for teenagers. This is not true. Adults reinvent themselves all the time: sometimes they succeed and sometimes they fail quite miserably and get mocked and look like total jackasses. The trick is what it has always been: to have a kernel of self, to hold true to it, and not sell it out for temporary gain.

In these largely soulless times it is easier than ever to find an extreme niche identity and invest heavily into it. Life is hard and lonely, and most of us are not exceptionally popular or easy to like. It's easy to become distracted from the struggle of 'being oneself' and buy into one of many processed, mass-appeal identities that will quell your feelings of alienation and disgust. Being a human isn't easy. It isn't a question of blending in. Most authentic people are pretty subdued and blend in easily. Often it's the identity fetishists who stand out the most... the ones who live by their t-shirt, hairstyle, loudly proclaimed philosophies... and even the least presumptuous and annoying among us can be inauthentic, quietly fetishizing their unremarkableness and stifling what or who they really are.

Therefore it's a question too big to answer in a blog post, sequence of blog posts, or even an entire blog. I won't pretend to even be knowledgeable about it, but I think I can draw up a list of helpful tips and insights for modern identity:

1. Never try too hard. People can sense this and almost none of them are impressed by it.
2. It's harder to be something than to look like something. There is living, and there is lifestyle.
3. It's not always worth it to have an identity. Others can be generous with their identification of you.
4. If you're trying to be on top of things, it can paint you into a corner. Be broad, be general, and profit.
5. This issue will never not be an issue. It will often be bothersome, so learn to keep your cool.
6. The harder you are to identify, the more offended you might get at how people see you.
7. The golden years differ for everyone: for most, it's easiest to have a fluid identity in their 20s.
8. Learn to roll with it: you may know what you really are, but you can't always make others see it.
8.1. Sometimes you will get spit on: sometimes you have to hold your pride, and sometimes you have to stand up for yourself.
9. There is an inverse rule about caring somewhere in there, but it has exceptions. Not getting started on it.
10. Baudrillardian concepts about authenticity, simulacra, etc. apply.

I didn't arrive at quite the point I wanted to, which was to say that most everyone fronts a little bit here and there - check out the game Majora's Mask for some insights into this tragic topic. Or gain some actual critical literacy (just don't get too caught up in identifying as culturally literate). For example, a majority of people and things related to entertainment media (music, film, TV shows, video games, mass market books, increasing amounts of political and philosophic content, even health) is insubstantial or faked, which is why people whose identity hinges on them are often either children, mentally unhinged, or totally mentally deficient.

Personally, at times I wonder if it's worthwhile to be anything at all.  I certainly can't say at this point. The only thing granted is humanity, and some abandon even that. The internet, cultural appropriation, along with basic human prejudice, have helped make the issue more central than it ever ought to be and very complex. Don't invest too heavily because the market is a bit overheated and might collapse. Best of luck to you and your identity.

Thanks Internet: Wierd Groups You Fixate On

They were somehow innocent, immune to shame, and their positivity was as naive as it was indestructible. The world was laughing at them. I was a jaded person, I had wasted my innocence, and the part of my life where I would see them as acceptable was over. In other ways, perhaps, but for me there would be no great passion in a harmless, consumer-oriented fandom. If I had ever been close, it had been just before the Star Wars reboot, but that fizzled out for me. So I considered the modern scene amusing at first, and then detestable, and then settled into an indifferent apathy. It was the hands-in-pockets crowd and their best friends from the internet, how could it ever pay off?

The whole internet was like a moth to flame regarding these people: they were like furries and straight-edge kids combined, not such a 'thing' yet that people over 35 had any idea about their existence. Hot property. It was a movement for people who didn't want to grow up. They had managed to get a lot of attention from the indulgent denizens of the internet, who loved to mock and worry about them. It was a movement beyond mockery, in many ways, because it was earnest (if twisted in 50%+ of cases) and simple. It was a worst case scenario for New Sincerity, which is where the blame squarely lay. Some participants were actual children, not just mentally child-like; it was bizarre, and impossible not to get bad vibes from. It was cringe-worthy.

In the course of their mockery I was introduced and re-introduced to the movement. The base users of the internet were enthralled, I think, with the possibility of a group more pathetic than themselves. It was hilarity potentiated by an odd sense of pathos. Lots of good laughs were had at the expense of these stupidly earnest, mentally-ill, immature individuals, but also good money was being made on them. Not that I was a capitalist, and if anything it was their collective identity as consumers that made them beneath scorn. They were, in a word, jokes. Unnervingly awkward, questionable jokes.

Everyone wanted identity and belonging, though. That was the less funny part. The existence of this group was evidence of pathological issues in modern society. It was a symptom of a sick world. Even so, they were having fun, believed in something or everything, and they cared – all of which was drily amusing of course. They were not the ones engaging and propagating the sick society which was eating away human potential and leaving us with manic-depressives, borderlines, and headcases of all sorts. They were harmless eccentrics, 'nice guys', outcasts, and all truly bizarre. To me it was borderline unacceptable, but I didn't want to throw stones and laugh spitefully: that's too close to caring.

Some of them were undoubtedly sick. There was no other explanation. It was bizarre: a combination of tweens, teenagers, twenty-somethings, all the way up to the usual extreme cases: sad and lonely men in their forties and fifties. Not that they were exceptional among modern movements and identity groups, or even particularly embarrassing in that field. The internet was full enough of shit to ruin anyone's mind, victims were plentiful. Their position was defensible in that way and many others, even though it was tone-deaf and ignorant and, essentially, very creepy in a way which does not misuse the word.

They preached fun, acceptance, peace, caring. They were clad in various baggy ill-fitting garments, liked gaudy colours, and especially products which broadcast their love of the entertainment product which they consumed in togetherness. They could be any group of youth, really. I suppose I hated them most for their consumerism, because their cry for identity was not particularly remarkable, nor their lack of critical perspective. In the modern era of disposable society vs. unbending self-righteous fundamentalism there wasn't a single place to stand. It made one nihilistic, which made funny groups attractive to mockers and adherents alike. The rise of the dubstep generation. Heh.

It was all insane. It was best to just laugh and not question any of it, but not questioning it seemed wrong. Same as it ever was, too. Maybe they were historically unique for record levels of meek nebbishism, little else. They would grow, was the problem, and create and kinds of morbid counter-mentalities. Shit like that was going to ruin everything, contribute to ongoing lost generations, influence the future... which made it less funny to watch a mawkish convention mentality spastically going its way in an oblivious, unforgiving world. Less funny; deeper humor, and darker. So if you want to know if there are worse things: of course there are worse things – the rest are all warning signs.

Modern Hopelessness - User Comment Rodeo

I read an article awhile ago while I was looking around for interesting anti-consumerist agitprop. Mostly I was just trying to feel better, but of course there are a million problems and only a few dozens of mostly ideological solutions so I wound up feeling completely fucked. But you gotta believe in something! That or you begin to volunteer and first try to solve your stubborn local problems, remembering the enemy for later. While, you know, scraping a living together and trying not to end up on the streets, without a roof over your head or a pot to piss in. Odds are if you're young, you're over-educated and underemployed, and everyone is shitting on you because you want a good life, not even The Good Life as sold to you by the multinational greed-ignorance system. Or you're an entitled youth with an iPhone and you used to really like Dubstep but now it's more EDM and mostly it's weed, beers, and bros.

I sort of like Adbusters. All of their articles are alarmist, which gets a bit old, and which excuses severe lapses in discipline and research. Best part is, the alarmist tone is often warranted. Anybody not actively living in deluded ignorance can see that there are a lot of things wrong with the world and that, as a species, we might be fucking ourselves over. In fact, we probably are, and the problems stack up while the disbelievers go around like business as usual. Racism, sexism, ageism, exceptionalism, cronyism, patriarchy, oligarchy, police states, xenophobia, terrorism, war mongering, corporatism, you name it – there are issues for everyone. Pick your side and hold a fractious conflict against your opponents while the world withers. Throw stones, hurl insults, utter blanket statements about shit you don't really know much about. That's the game right now and we're doing a great job wasting the years playing it. There's this huge amount of angst everywhere, seemingly residing in less than 5% of the population. So it goes without saying that Adbusters is not popular and possibly stigmatized by whatever evil ghosts rule the world.

There was one online article that was kind of interesting. It was written in the same mildly alarmist hyperbolic style and touched on reality in a way that complements the dread of modern society that some people feel. Ironically, to be on point, the article has to focus on the hollow spectacle of western culture – which means it discusses a lot of supercilious bullshit amongst the mentions of economic woes, class warfare, and impending monolithic doom. Pretty much worth the fifteen minutes it takes to read and dismissive of 'feel good' movements in the west. The comment section drew me further into the puzzle... I didn't have time to read it all, but it didn't take long to find some real beauties lurking among the rank weeds.